The world is now a global village. High speed connectivity and advanced technologies have enabled businesses to conduct business in virtually every tiny part of the world.
Such opportunities have also led to the rise of a certain stream of marketing affiliate marketing. Affiliate marketing helps you earn passive income by promoting other people’s products. This passive income is mostly in the form of making money online.
You promote a particular product in your affiliate network, mostly via email marketing or online marketing. Your job is to persuade people to buy or subscribe to it. If someone chooses to make a purchase via your unique affiliate link given to you by the company, the company whose product you are marketing pays you a reward or a commission for the purchase.
An affiliate marketer generally makes money online based on their performance. The more people they can convince about the product, the more commission they get. There are several reasons why affiliate marketing is a great option to pick up as a fulltime job or as a side job and make money online and build your wealth.
Passive online income
Least investment of time and effort
Cost effective and flexible working hours
No requirement to handle customer support
You do not pay to sign up for affiliate programs
However, every affiliate marketing program is not for you. It does not guarantee that the product will sell, and you will get your commission. After all, making money online has never been this simple. There are several factors that drive the growth of affiliate marketing for businesses.
The kind of product you are promoting
The commission rate on the basis of which you’ll get your cut
Market reputation of the company, product, and affiliate marketer
Market saturation of the kind of product you are promoting
The extent, diversity, and strength of your affiliate network
The country the business is located in
The country whose online shoppers you are targeting
The internet penetration rate of the country (the number of internet users vs. population of the country)
Rate of online spending in the country(retail ecommerce sales)
The average revenue per online shopper in the country
With more number of internet users in a country, a higher number of people are exposed to the products being promoted via an affiliate network. Moreover, this also ensures that a higher number of people are exposed to your online marketing and email marketing efforts just because they have better access to the internet.
The average rate of online spending in a country and the average revenue per online shopper of a country also affects how quickly an affiliate marketing program will take off in a country. The higher the average rate of online spending and average revenue per online shopper, the more likely are the shoppers from this country likely to spend on products online.
An interesting factor to note here is the country of the business. The more free flowing is the economy of the country in which you do your affiliate marketing business or in which the company is located, the more money you can make. However, not every country makes it easy for you to carry out your affiliate marketing business.
To help you get a better idea of which countries you should target and which countries have better paying and better products in the affiliate marketing domain, here is a rundown of the top ten countries you cannot ignore if you are an affiliate marketer:
1. The United States of America
The US has an internet penetration rate of 88.6%. The average revenue per online shopper stands at a whopping figure of $1,804. This is why the US is a favorite hub for affiliate marketers looking to promote their products. Moreover, US shoppers are more likely to buy products that have been made by US companies. This is why most affiliate marketers also choose a company based in the US too.
2. United Kingdom
Retail ecommerce sales as a percentage of total retail sales stand at 18% in the UK. The average revenue per online shopper is $1,629. This is why affiliate marketing efforts in the UK have been slowly picking up speed, and affiliate marketers never miss out on online shoppers in the UK.
The average revenue per online shopper in Sweden is $1,446, which is very comparable to the US and the UK. Localized payment options and support team also drives the affiliate marketing business in Sweden. This makes Sweden a favorite country for affiliate marketing .
The average revenue per online shopper in France is very high too. The figure stands at a solid $1,228. This gives affiliate marketers a great chance to promote products in a French affiliate network where online shoppers are more likely to consider the product and make purchases.
Germany boasts of an internet penetration rate of 88.9 %, and the figure for average revenue per online shopper stands at $1,064. German online shoppers are also more likely to be interested in digital products.
Affiliate marketing has always been a hot topic in India. People are increasingly interested in online products. India also boasts of a good internet penetration rate of 36.5%.
The average revenue per online shopper in China is $626, and retail ecommerce sales as a percentage of total retail sales is at 16.6%. Moreover, with an internet penetration rate of 52. 3%, China is a great hub for affiliate marketing efforts. Specifically, Hong Kong is the most favorite destination for affiliate marketing in China owing to its free economy structure.
Japan has a very high internet penetration rate of 91%, and the average revenue per online shopper is $968. Clearly, online Japanese shoppers have a lot of potential to invest their money in affiliate marketing products.
Retail Ecommerce sales as a percentage of total retail sales in Norway stands at 12.7%. Although Norway is still pretty unexplored, the affiliate marketing business has been slowly catching speed here, and owing to the free economy of the country, this is definitely one that cannot be missed out on.
10. South Korea
Retail ecommerce sales as a percentage of total retail sales in S Korea stands at 12%. This rate has been steadily growing over the past few years. Clearly, online shoppers are gearing up and more interested in buying online products, thus making it a not to be ignored country for your affiliate marketing efforts.
Wherever you are in the world,you need to know how to do affiliate marketing the correct way so as to not loose your shirt and enjoy all the benefits listed above and more.
To your success.